Good Website Content - Your Most Valuable Online Asset - part 2
by Brian Cotsen

Writing good website content is something we all need to focus on.

Whatever style of website you run, good website content effects your rate of success on line.

Lets take a look at why this is.

 

• Give visitors eyes a rest - use white space
• Good website content builds trust.
• Content for search engines.
• Sum it up.

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Good content is 'Empty'

Blank areas of a page?

What nothing at all?

Yes it's known as 'white space' though it doesn't have to be white. Remember that reading from a screen is tiring. Often those poor visitors are bombarded by busy, visually noisy screens with too much going on. This causes them to feel bamboozled and switch off from the information in front of them. Think how nice it is to visit 'Googles' home page. Just one thing right in the centre of all that white space.

• Give the text or content room.
• Give the visitors eye's a rest... they'll be able to focus on the information on screen.

Good website content builds trust

• Well researched.
• Accurate in it's facts and information.
• Deliver on their promises.

No readers are impressed by factual errors or poorly researched articles. If you want those first time website visitors to become regular visitors and customers... this should be your goal.

Think of Amazon, Google or Yahoo. Love them or loath them but they all deliver the goods that their users want.

Make sure you over deliver with your good website content.

So much for humans! - Good website content pleases the search engines too.

• Headlines and 'H' tags
• Keywords/ keyword phrases
• Title tags
• Description tags
• Keyword rich content
• Relevant text rich links to other relevant pages

Don't forget those search engines that visit your website to read the content, they'll reward you and the website if the content is good (notice I used website, good and content in a different order).

So lets sum it all up

Good website content is:

• Brief - Scanable
• Positioned well - 'F' movement
• Keyword rich
• Focused - One idea per page
• Empty - white space
• Accurate - Build trust
• Tight & Neatly punctuated.
• Crisp & punchy
• Remember those search engines

When you've finished writing get someone, who doesn't know your subject, to read it through.

• Does it make sense?
• Did it hold their interest?

So no excuses - make sure every page has good website content to turn those website visitors into feverish customers.

Are you looking for well crafted, ready written, keyword rich content? Take a look at my review of Private Label Rights (PLR) content sites that offer you unique content ready to copy and paste into your website.

Enjoy writing your good website content that your visitors will enjoy reading.

Brian

Author Bio
Brian Cotsen writes articles & reviews tools to help you succeed with your website or online internet affiliate marketing. Visit http://www.simplewebsitemarketing.com

 

Keywords used in this article: good website content, writing good content, good web page content, good content for web pages, content for web pages, content for websites,

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Related articles:

• How to write headlines that get your articles read - part 1
• How to write articles that get back links
• How to write good website content that converts visitors to 'action takers'.
• Do your customers trust you? How articles build trust with your visitors.

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Article copyright Brian Cotsen - www.simplewebsitemarketing.com 2007