Autoresponder & Follow-Up Email Marketing Tool Reviews

So you're building your website business, or maybe you're building your bricks & mortar business. Well one thing we all need is customers.

Now you've optimized your website or you've been marketing like mad and you're getting lots of visitors... Great!

But how do you turn those 'Visitors' into 'Customers' i.e. get them to buy your product or service?

 

Go straight to the autoresponder reviews now

A marketing fact.

It's a well established marketing fact that it takes on average 7 contacts with a potential customer to turn them into a money up front customer... You know, like going into a book shop several times to flick through a book before you decide to purchase it.

The problem

But what happens if you get people who find your website, really like what they see and go away to think about it?

There is a danger that they will forget your website, forget your website's URL or later on go searching for you again but find some other site that offers something similar... and worse buy from them!

The Answer

Keep in contact with those potential customers, help them by giving them information that makes them feel more confident about their decision to purchase with you... build up their trust.

Can I do this manually?

Now capturing the emails of interested visitors to your website can be done manually. When ever any one asks for more information you can store their emails. And then begin sending those interested people emails or newsletters to help build up your relationship with them.

But this means quite a lot of work:

• First advertise and capture the emails on your website.
• Then create a series of emails that you want to send out to those interested visitors.
• Next note when those customers sent you their first email asking for your advise, newsletter, mini course.
• Now create a spreadsheet and log those visitors names (data protection act) and decide on the frequency that they will receive the series of emails.
• Start to send out those emails, remember 'which' day for 'what' person.....

What a lot of work... you'll be kept out of mischief with all this to do.

This is where autoresponders & auto emailers come in.

Autoresponders and automated emailers do all the hard work of:

• Capturing email addresses.
• Handling your follow-up marketing campaign by organising who gets sent which email.
• Helps you keep your correspondence organised and fresh.
• Often has templates for your newsletters, ebooks or mini courses.
• Tells you when emails have been open and acted upon (you can track the effectiveness of your email campaign).
• Helps reduce the number of emails that are wrongly detected as spam, and so are never seen by your potential customers.
• Builds your 'List' of interested customers - Read about the importance of the 'List' for increaseing your sales dramatically.

By filling out a simple form and agreeing to receive communication from you by email your visitors can receive:

By filling out a simple form and agreeing to receive communication from you by email your visitors can receive:

• A newsletter.
• A mini course.
• A weekly review.
• Follow-up sales letters and offers.

You are capturing those interested visitor's emails and are able to directly contact them over & over building up their trust and confidence in both you and the product or service you are selling.

What are Autoresponders?
Read more about how autoresponders work and how they can boost your online & offline business by huge proportions in my 'What are Autoresponders - A beginners Guide To Autoresponders & Follow-Up Email Marketing '

What Should I Look For In An Autoresponder?
When choosing your autoresponder to handle your Opt-In email lists there are certain facts that you must be clear about. Read my article 'How To Choose An Autoresponder - 8 Things You Must Know About Autoresponders Before You Sign Up To A Service'

What Is It Like Setting Up An Opt-In Email Marketing Campaign?
Read a case study on my first Opt-In email marketing campaign. How I planned and organised it to achieve success. 'Autoresponders - Anatomy of a simple Opt-In email marketing campaign.'

 

Simple Website Marketing Favourites

Super Affiliate Handbook - Getting started with selling on your website

The Website Marketing Bible - Videos and ebook to guide you to optimizing your website & marketing it more effectively.

Axandra - Search Engine Optimization Software - Getting ~1 listings in Google and Yahoo search results.

Site-Build-It - Building your website has never been easier. Site-Build-It offers a 'One-Shop-Stop' of no nonsense All-In-One service that allows you to build, optimise, market and successfully make money on line. If you need to build a great website fast... look no further.

Adsense Videos - Monetize your website and get it paying for itself within 5 minutes of putting PPC adverts on your site.

The Autoresponder Reviews

Get Response

The very first Autoresponder I used was Get Response. And how lucky was I that I chose them over so many others that you may come across on the Web.

Get Response hosts a fantastic, clear autoresponding service that gets your opt-in/ sign up boxes on your website in no time at all. There is no html or programming...

Read the rest of the Get Response review now

---

AWeber

AWeber is possibly the largest and most well know of the autoresponder hosts. AWeber focus entirely on this one form of vital internet marketing.... they know what they are talking about.

AWeber have the most comprehensive support website that offers you screen shots, video tutorials and loads of free content whether you are thinking about using their service or selling their product as one of their affiliates...

 

Read the rest of the AWeber review now

---

Follow-Up Autoresponder Basic & Pro

For any website owner who wants the option of owning their own software, take a look at this option.

No monthly fees, no list size limits, no limits on number of emails sent, no limits on the number of campaign that you create.

Unlike the monthly hosted services where the costs can really add up, you will pay a one off price for the software and it's installation and then there are no further costs...

 

Read the rest of the Follow-Up Autoresponder Basic & Pro review now

---

Other Autoresponders to look at:

There are many many options on the market. Here I list a few other options, but do read through the questions I have raised below... What should I look for in an autoresponder?...

IntelliContact

A very smooth and attractive website with nice demonstration features and video tutorials to show you both what you'll get and how to achieve great results. You can sign up for a 15 day trial.

I think that IntelliContact offers a professional service with all the High-end features you would expect.

The monthly pricing structure alters as your email list grows and can become quite expensive unless you buy into annual membership.

Take a look at IntelliContact now